Service

Keyword research

Keyword research is the foundational step of every successful optimization and content effort. Done well, it means a more effective strategy, a higher return on investment and long-term growth in visibility.

What keyword research tells you

Keyword research is the foundation of successful SEO and marketing. It helps you design the right site structure and serves as the basis for your content strategy.

From the research you will learn:

How customers think and which terms they use.
What questions and problems they are trying to solve when looking for your products or services.
Which topics and keywords have the greatest potential for traffic and conversions.
Where the untapped opportunities are compared to your competition.

Who keyword research is for

Keyword research is useful for e-shops, B2B company sites, blogs and startups. It helps new websites build content on solid foundations, and for projects that have stalled it reveals fresh opportunities to grow.

It is also a great tool for companies planning to expand into new markets or wanting to widen their range of services and products.

How much does keyword research cost?

From 1190 EUR Prices are exclusive of VAT.

Keyword research can be ordered as a standalone, one-off service or included in a broader collaboration, for example as part of an SEO audit or long-term SEO management.

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FAQ

Frequently asked questions

Keyword research is the process of finding out which words and phrases people type into search engines when they look for products, services or information related to your field. It serves as the basis for your site structure, content strategy and overall search optimization, so your website attracts relevant visitors.
A keyword is a specific word or phrase that a user types into a search engine, for example "men's running shoes" or "lawyer London". For SEO, keywords are important because they help you target content to what people are really searching for.
The results of the research need to be put into practice - use them to adjust your site structure, create or expand content, plan new blog articles and targeted marketing campaigns. Research also helps uncover opportunities to stand out from the competition and reach new customers.